Leaguebook introduces new feature for World Cup ticket buying

Sports e-commerce and chat app Leaguebook has launched a campaign to help football fans during the busy final days of FIFA World Cup 2026 ticket sales. The tournament features 48 teams and will take place in Canada, Mexico, and the United States.

The “Squad Up to Score” campaign, announced on Thursday, offers a group-buying feature. This allows fans to pool their money and buy match tickets and official team merchandise together using the app’s chat feature. This move comes in response to the frustrations fans face with the complicated ticket release process.

With ticket resale prices changing quickly and millions of fans stuck in online waiting rooms before the first match, Leaguebook wants to connect social planning with fast buying for this big sporting event.

The app lets users track ticket releases in real time, chat with friends in synced chat rooms, and share the cost of tickets and group merchandise in one conversation. Communities can buy up to six tickets at once, and the app also offers discounted tickets and official national team kits from popular brands when purchases are made through it. Merchandise can be delivered directly to stadium gates or to fans’ homes.

The Leaguebook team shared that buying tickets has often been a tough and lonely experience for fans. They want to change that with this new campaign.

“The 2026 World Cup is all about breaking records and bringing people together across three nations, but the ticketing process has traditionally been a lonely, stressful gauntlet,” their statement said.

“With our chat-driven marketplace, we are returning the beautiful game to the fans. Whether you are trying to get into the opening match in Mexico City or securing a premium seat at MetLife Stadium for the Final on July 19, Leaguebook lets your squad coordinate, chat, and buy as one unified team.”

The app has special chat rooms for all 16 tournament locations, from Vancouver to Miami. Here, locals and travelers can share match-day tips, arrange transport, and buy verified resale tickets with Leaguebook’s buyer protection guarantee.

The “Squad Up to Score” campaign is now live worldwide. Fans can download the app on iOS and Android to access the live ticket marketplace and join their national team’s chat group.